B2C email marketing

How to send bulk email and bypass spam filters

How to send business email marketing messages that don’t end up in the Junk or Spam folders?
Problem:
Relevant Business email ending in the Junk folder is the biggest headache of e-marketers and business owners. Their well crafted, time sensitive offers and promotions are never seen by their prospects and customers.
Not that they are not delivered… […]


B2B vs B2C Email Marketing - What’s the difference?

Key Difference between B2B Email Marketing & B2C Email Marketing
An oft asked question in my email marketing seminars is - What’s the difference in B2B and B2C Email marketing?
Since this lack of understanding stems from the fact that we are both consumers at home and work, and businesses at the same time. Further, the fine […]


3 Things I Love About Email Marketing

Email Marketing Rocks - 3 Things I love about Email Marketing.
The first thing that I love about Email Marketing is its Speed. Email is instantaneous. The moment I send out a newsletter or promotional offer to my subscribers, I get to see the results. People start to open, read and respond to the email almost […]